[Ratings] Pyeongchang Olympics Pre-empts Weekend Programming and Hurts Ratings

Published on 2018/02/18

Despite broadcast delays caused by the 2018 Winter Pyeongchang Olympics, Nielsen Korean nationwide recorded weekend hit "My Golden Life" at 34.7% and 38.7% over the weekend.

Although, it didn't break 40%, the show is still holding strong, even in its last weeks.

SBS's television program "My Little Old Boy" was also pre-empted by the Olympics and the ratings were hit hard. It usually records at about 20% or more, but only came in at 10.1% and 9.9% this past weekend.