[HanCinema's News] "VIP" Leads in the 20-49 Year Old Demographic

While "VIP" has gained notice as the overall leader for dramas, it has also gained distinction for having fairly high ratings in the coveted 20-49 year old demographic, which is generally seen as the most profitable.

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There "VIP" has a 5.4 rating to contrast with its overall rating of 13.9%, with two episodes to go.

Another notable high performer in terms of the 20-49 year old demographic this week was "Black Dog", which had a 2.2 rating. This contrasts favorably to its overall rating of 4.4%, suggesting that, while the drama is posting modest numbers overall, the chief target demographic is aware of the underhyped drama and is paying attention to it.

Written by William Schwartz