[HanCinema's News] "VIP" Leads in the 20-49 Year Old Demographic
By William Schwartz | Published on
While "VIP" has gained notice as the overall leader for dramas, it has also gained distinction for having fairly high ratings in the coveted 20-49 year old demographic, which is generally seen as the most profitable.
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There "VIP" has a 5.4 rating to contrast with its overall rating of 13.9%, with two episodes to go.
Another notable high performer in terms of the 20-49 year old demographic this week was "Black Dog", which had a 2.2 rating. This contrasts favorably to its overall rating of 4.4%, suggesting that, while the drama is posting modest numbers overall, the chief target demographic is aware of the underhyped drama and is paying attention to it.
Written by William Schwartz
Staff writer. Has been writing articles for HanCinema since 2012, having lived in South Korea from 2011 to 2021. He is currently located in the Portland metropolitan area. William Schwartz can be contacted via william@hancinema.net, and is open to requests for content in future articles.